Hiking Pants

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $587K a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

+36.1%

Conversion, latest week

0.7%

Market size, estimated

$587Ka year

Peak month

May2.6× the quietest month

Top search term

hiking pants771K searches a year

Listings sell for $32.09 on average, from $13.50 to $106.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $32.09 that is $3K to $8K a year per listing.

Average price

$32.09inside the $15 to $100 sweet spot

Price range

$13.50–$106.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

15.2%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #413 within Hiking & Outdoor Recreation. It carries 2,841 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#413in Hiking & Outdoor Recreation

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

2,841per listing

Listings tracked

70

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

40 months