Highland Cow Socks

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -39.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

67K

Growth, 90 days vs prior 90

-39.5%

Conversion, latest week

6.5%

Market size, estimated

$54Ka year

Top search term

highland cow socks48K searches a year

Listings sell for $12.32 on average, from $7.68 to $18.18. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $12.32 that is $0 to $1K a year per listing.

Average price

$12.32under the $15 to $100 sweet spot

Price range

$7.68–$18.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 19.9% of listings are out of stock. The average listing ranks #105,507 within Socks & Hosiery. It carries 740 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

95%

Out of stock, average day

19.9%

Average rank

#105,507in Socks & Hosiery

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

740per listing

Listings tracked

22

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months