Highland Cow Earrings

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

49K

Growth, 90 days vs prior 90

-23.0%

Conversion, latest week

3.4%

Market size, estimated

$29Ka year

Peak month

December4.8× the quietest month

Top search term

highland cow earrings35K searches a year

Listings sell for $17.67 on average, from $2.44 to $38.70. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $17.67 that is $0 to $2K a year per listing.

Average price

$17.67inside the $15 to $100 sweet spot

Price range

$2.44–$38.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.3%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #9,807 within Earrings. It carries 59 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

93%

Out of stock, average day

11.1%

Average rank

#9,807in Earrings

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

59per listing

Listings tracked

41

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

21 months