High Leg Underwear Women

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $757K a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

+11.2%

Conversion, latest week

1.2%

Market size, estimated

$757Ka year

Peak month

July1.4× the quietest month

Top search term

jockey underwear women1.3M searches a year

Listings sell for $25.46 on average, from $6.73 to $38.44. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 100 to 250 of them. At $25.46 that is $3K to $6K a year per listing.

Average price

$25.46inside the $15 to $100 sweet spot

Price range

$6.73–$38.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

2.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #103 within Lingerie. It carries 7,269 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

84%

Out of stock, average day

7.4%

Average rank

#103in Lingerie

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

7,269per listing

Listings tracked

161

15 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

7Amazon's first-year sales bar

Average brand age

46 months