Hello Kitty Rolling Backpack
MaybeThe top 5 products take only 21% of clicks. But buyers convert on only 0.2% of searches, so Hello Kitty Rolling Backpack is a Maybe.
- Flapen Score
- 54 / 100Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 4554
- Market size
- $28K/yr314K searches / yr
- 90-day growth
- +77.0%search demand this quarter
- Competition
- 21%top-5 click share · 41 brands · 55 sellers
Flapen Score
Hello Kitty Rolling Backpack against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hello Kitty Rolling Backpack is stronger. Inside it, weaker.
Market
The Hello Kitty Rolling Backpack market on Amazon at a glance
Shoppers on Amazon United States searched for Hello Kitty Rolling Backpack 314K times last year and spent an estimated $28K. The top 5 brands take 46% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 314K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +77.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.
- Searches, last 12 months
- 314K
- Growth, 90 days vs prior 90
- +77.0%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $28Ka year
- Peak month
- July5.7× the quietest month
- Top search term
- bultos escolares de rueda de nias32K searches a year
02 · Price
A sale here is worth $52.57.
Listings sell for $52.57 on average, from $24.36 to $112.27. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $52.57 that is $0 to $5K a year per listing.
- Average price
- $52.57inside the $15 to $100 sweet spot
- Price range
- $24.36–$112.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #1,606 within Backpacks. It carries 1,285 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 12.5%
- Average rank
- #1,606in Backpacks
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 1,285per listing
- Listings tracked
- 104
04 · Newcomers
4 of last year's 34 launches cleared the first-year sales bar.
34 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 34
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Hello Kitty Rolling Backpack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
41 falling
Sellers
55
Top-5 brand share
46%
Top 20: 84%
Top-5 click share
21%
Top 20: 51%
Open market
49%
- Brand 116%
- Brand 28%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Hello Kitty Rolling Backpack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 5.7×
Search terms
Top Hello Kitty Rolling Backpack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bultos escolares de rueda de nias32K/yr
- bulto de ruedas para nias19K/yr
- mochila con ruedas para nias47K/yr
- mochila de ruedas para nias35K/yr
- bolsos de ruedas para nias13K/yr
- mochilas escolares para nias con ruedas36K/yr
- mochilas con ruedas para nias20K/yr
- mochilas de ruedas para nias15K/yr
- toddler rolling backpack13K/yr
- suitcase backpack for kids9K/yr
Reviews and returns
What reviews say buyers love and hate about Hello Kitty Rolling Backpack
We read the reviews and the return reasons for every product selling here.
“Doesnt last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hello Kitty Rolling Backpack questions
Answered from the same tracked data.