Heavy Duty Retractable Keychain
MaybeAn estimated 1.4% of orders come back. But demand is soft, at +0.0% this quarter, so Heavy Duty Retractable Keychain is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 4550
- Market size
- $228K/yr276K searches / yr
- 90-day growth
- +0.0%search demand this quarter
- Competition
- 44%top-5 click share · 12 brands · 40 sellers
Flapen Score
Heavy Duty Retractable Keychain against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Heavy Duty Retractable Keychain is stronger. Inside it, weaker.
Market
The Heavy Duty Retractable Keychain market on Amazon at a glance
Shoppers on Amazon United States searched for Heavy Duty Retractable Keychain 276K times last year and spent an estimated $228K. The top 5 brands take 87% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 6.0% of those searches ended in a purchase.
Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $228K a year.
- Searches, last 12 months
- 276K
- Growth, 90 days vs prior 90
- +0.0%
- Conversion, latest week
- 6.0%
- Market size, estimated
- $228Ka year
- Peak month
- February1.4× the quietest month
- Top search term
- key bak41K searches a year
02 · Price
A sale here is worth $13.64.
Listings sell for $13.64 on average, from $4.02 to $25.78. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $13.64 that is $7K to $10K a year per listing.
- Average price
- $13.64under the $15 to $100 sweet spot
- Price range
- $4.02–$25.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$10K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #794 within Keyrings & Keychains. It carries 4,532 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #794in Keyrings & Keychains
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 4,532per listing
- Listings tracked
- 32
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Heavy Duty Retractable Keychain products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 flat
Sellers
40
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
44%
Top 20: 87%
Open market
10%
- Brand 155%
- Brand 215%
- Brand 38%
- Brand 45%
- Brand 54%
- Brand 63%
- Open — no brand owns it (6 brands, 10%)
Demand
Heavy Duty Retractable Keychain search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Heavy Duty Retractable Keychain search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- key bak41K/yr
- keybak35K/yr
- key leash26K/yr
- heavy duty key retractor21K/yr
- retractable key chain heavy duty16K/yr
- small retractable keychain13K/yr
- key-bak12K/yr
- keychain extender10K/yr
- keybak retractable keychain10K/yr
- key bak heavy duty retractable keychain10K/yr
Reviews and returns
What reviews say buyers love and hate about Heavy Duty Retractable Keychain
We read the reviews and the return reasons for every product selling here.
“Broke in a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Heavy Duty Retractable Keychain questions
Answered from the same tracked data.









