Heated Jackets for Women
FailDemand is soft, at -86.5% this quarter, so Heated Jackets for Women is a Fail.
- Flapen Score
- 45 / 100Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median45
- Market size
- $325K/yr3.1M searches / yr
- 90-day growth
- -86.5%search demand this quarter
- Competition
- 21%top-5 click share · 30 brands · 41 sellers
Flapen Score
Heated Jackets for Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Heated Jackets for Women is stronger. Inside it, weaker.
Market
The Heated Jackets for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Heated Jackets for Women 3.1M times last year and spent an estimated $325K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -86.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $325K a year.
- Searches, last 12 months
- 3.1M
- Growth, 90 days vs prior 90
- -86.5%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $325Ka year
- Peak month
- December61.1× the quietest month
- Top search term
- heated jackets for women1.6M searches a year
02 · Price
A sale here is worth $96.57.
Listings sell for $96.57 on average, from $14.34 to $199.21. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $96.57 that is $10K to $24K a year per listing.
- Average price
- $96.57inside the $15 to $100 sweet spot
- Price range
- $14.34–$199.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $10K–$24K
- Returns
- 16.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #1,697 within Coats, Jackets & Vests. It carries 1,111 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 6.9%
- Average rank
- #1,697in Coats, Jackets & Vests
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 1,111per listing
- Listings tracked
- 98
04 · Newcomers
0 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Heated Jackets for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Venustas Womens Heated Jacket with Battery Pack Waterproof & Windproof Electric Insulated Heated Coat With Detachable Hood
- Price
- $115.12
- Rating
- 4.3/5
- Reviews
- 3,071
- Age
- 5y ago
OAOA innovation Womens Heated Jacket with 10000mAh Battery Pack Dual Control Button Heated Coat(L)
- Price
- $66.38
- Rating
- 4.4/5
- Reviews
- 620
- Age
- 2y ago
OAOA innovation Womens Heated Jacket with 10000mAh Battery Pack Dual Control Button Heated Coat(M)
- Price
- $66.83
- Rating
- 4.4/5
- Reviews
- 620
- Age
- 2y ago
Venustas Womens Fleece Heated Jacket with Battery Pack Soft Lightweight Heating Coat for Outdoor Activities
- Price
- $109.74
- Rating
- 4.4/5
- Reviews
- 959
- Age
- 5y ago
Venustas Womens Heated Jacket with Battery Pack Waterproof & Windproof Electric Insulated Heated Coat With Detachable Hood
- Price
- $115.86
- Rating
- 4.3/5
- Reviews
- 3,071
- Age
- 5y ago
Trending
estimated 90-day click momentum
Brimekey Heated Jackets for Women with Fleece Lining 20000mAh 7.4V Battery Pack Womens Heated Coat 6 Heating Zones Windproof Waterproof Electric Hoodie Jacket Skiing Hunting
- Price
- $68.62
- Rating
- 4.3/5
- Reviews
- 133
- Age
- 11mo ago
rowcros Heated Jackets for Women - 15 Heating Zones 2025 Winter Soft Heating Coat with Detachable Hood
- Price
- $66.71
- Rating
- 3.9/5
- Reviews
- 56
- Age
- 10mo ago
QTREE intelligence Womens Heated Jacket with 2pcs 10000mAh Power Bank Slim Fit Heating Jacket with Detachable Hood(M)
- Price
- $76.64
- Rating
- 4.3/5
- Reviews
- 289
- Age
- 11mo ago
Venustas 12V Lightweight Heated Jacket for Women with Battery Versatile Softshell Heated Coat Slim Fit Heated Clothing
- Price
- $147.70
- Rating
- 4.6/5
- Reviews
- 222
- Age
- 11mo ago
Brimekey Graphene Heated Jacket for Women Fast Charge 20000mAh Large Capacity Womens Heated Jacket with Fleece Lining 6 Heating Zones Windproof Waterproof Soft Shell Hoodie Jackets Skiing Hunting
- Price
- $78.18
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 9mo ago
Newest
by launch date
WASOTO Heated Jackets for Women 16000 mAh Battery Pack Lightweight Water-Resistant Slim Fit Heated Coat with Detachable Hiking(Dark Black M)
- Price
- $75.55
- Rating
- 3.5/5
- Reviews
- 5
- Age
- 3mo ago
QOPOYU Heated Jacket for Women with tter Pack Winter Outdoor Soft Shell Windproof Womens Heated Jacket Coat Slim Fit
- Price
- $58.51
- Rating
- 4.0/5
- Reviews
- 85
- Age
- 7mo ago
Brimekey Graphene Heated Jacket for Women Fast Charge 20000mAh Large Capacity Womens Heated Jacket with Fleece Lining 6 Heating Zones Windproof Waterproof Soft Shell Hoodie Jackets Skiing Hunting
- Price
- $78.18
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 9mo ago
rowcros Heated Jackets for Women - 15 Heating Zones 2025 Winter Soft Heating Coat with Detachable Hood
- Price
- $64.70
- Rating
- 3.9/5
- Reviews
- 56
- Age
- 10mo ago
rowcros Heated Jackets for Women - 15 Heating Zones 2025 Winter Soft Heating Coat with Detachable Hood
- Price
- $66.71
- Rating
- 3.9/5
- Reviews
- 56
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 21% of clicks, no more. An open shelf where new products get seen.
Brands
30 rising
Sellers
41
Est. top-5 brand share
65%
Top 20: 96%
Est. top-5 click share
21%
Top 20: 56%
Open market
32%
- Venustas26%
- OAOA innovation12%
- ORORO10%
- Brimekey9%
- Wulcea8%
- QOPOYU4%
Demand
Heated Jackets for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 61.1×
Search terms
Top Heated Jackets for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- heated jackets for women1.6M/yr
- womens heated jacket448K/yr
- heated coat for women263K/yr
- heated jacket women176K/yr
- heating jacket for women51K/yr
- heated womens jacket94K/yr
- heated jacket for women98K/yr
- women heated jacket52K/yr
- womens heated coat78K/yr
- heated coats for women40K/yr
Reviews and returns
What reviews say buyers love and hate about Heated Jackets for Women
We read the reviews and the return reasons for every product selling here.
“did not fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Heated Jackets for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data