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Heart Sunglasses Taylor Swift

Fail

Shoppers spend an estimated $2K a year here, so Heart Sunglasses Taylor Swift is a Fail.

Flapen Score
26
26 / 100
Ranks 16,401 of 16,930 Clothing, Shoes & Jewelry niches · −19 vs the category median of 45
Market size
$2K/yr2K searches / yr
90-day growth
-4.5%search demand this quarter
Competition
82%top-5 click share · 6 brands · 8 sellers

Flapen Score

Heart Sunglasses Taylor Swift against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Heart Sunglasses Taylor Swift is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heart Sunglasses Taylor Swift market on Amazon at a glance

Shoppers on Amazon United States searched for Heart Sunglasses Taylor Swift 2K times last year and spent an estimated $2K. The top 5 brands take 100% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 2K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.

Searches, last 12 months
2K
Growth, 90 days vs prior 90
-4.5%
Conversion, latest week
10.0%
Market size, estimated
$2Ka year
Peak month
October24.0× the quietest month
Top search term
taylor swift heart sunglasses888 searches a year

02 · Price

A sale here is worth $9.70.

Listings sell for $9.70 on average, from $5.79 to $22.06. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $9.70 that is $0 to $970 a year per listing.

Average price
$9.70under the $15 to $100 sweet spot
Price range
$5.79–$22.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$970
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #33,810 within Sunglasses & Eyewear Accessories. It carries 648 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
7.4%
Average rank
#33,810in Sunglasses & Eyewear Accessories
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
648per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Heart Sunglasses Taylor Swift products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • Brand 131%
  • Brand 225%
  • Brand 317%
  • Brand 410%
  • Brand 59%
  • Brand 69%
  • Open — no brand owns it (0%)

Demand

Heart Sunglasses Taylor Swift search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Spike '26SepDecMarJunAugNovMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 24.0×

Search terms

Top Heart Sunglasses Taylor Swift search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • taylor swift heart sunglasses888/yr
  • lover sunglasses180/yr
  • heart sunglasses taylor swift343/yr
  • heart glasses taylor swift228/yr

Reviews and returns

What reviews say buyers love and hate about Heart Sunglasses Taylor Swift

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Quality-Overall”
6.1%of orders come back
“Cheap”
A buyer, on “Quality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Heart Sunglasses Taylor Swift questions

Answered from the same tracked data.