Heart Purse

Shoppers searched for this 535K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -83.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months

535K

Growth, 90 days vs prior 90

-83.3%

Conversion, latest week

0.9%

Market size, estimated

$178Ka year

Peak month

February13.4× the quietest month

Top search term

heart purse160K searches a year

Listings sell for $37.74 on average, from $7.99 to $151.23. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $37.74 that is $0 to $4K a year per listing.

Average price

$37.74inside the $15 to $100 sweet spot

Price range

$7.99–$151.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

9.2%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #2,991 within Clutches & Evening Bags. It carries 164 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

95%

Out of stock, average day

12.8%

Average rank

#2,991in Clutches & Evening Bags

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

164per listing

Listings tracked

73

20 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

3Amazon's first-year sales bar

Average brand age

29 months