Skip to content

Heart Earrings

Maybe

Prices already span $4.43–$96.80, with room to position. But demand is soft, at -73.2% this quarter, so Heart Earrings is a Maybe.

Flapen Score
56
56 / 100
Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 45
Market size
$615K/yr1.6M searches / yr
90-day growth
-73.2%search demand this quarter
Competition
40%top-5 click share · 36 brands · 67 sellers

Flapen Score

Heart Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Heart Earrings is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heart Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for Heart Earrings 1.6M times last year and spent an estimated $615K. The top 5 brands take 54% of clicks. Demand peaks in Jan–Feb. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -73.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $615K a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
-73.2%
Conversion, latest week
2.3%
Market size, estimated
$615Ka year
Peak month
February20.3× the quietest month
Top search term
heart earrings531K searches a year

02 · Price

A sale here is worth $17.58.

Listings sell for $17.58 on average, from $4.43 to $96.80. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $17.58 that is $4K to $9K a year per listing.

Average price
$17.58inside the $15 to $100 sweet spot
Price range
$4.43–$96.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #1,470 within Earrings. It carries 1,174 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#1,470in Earrings
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,174per listing
Listings tracked
52

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
31 months

Products

Top Heart Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

36 falling

Sellers

67

Top-5 brand share

54%

Top 20: 88%

Top-5 click share

40%

Top 20: 73%

Open market

41%

  • Brand 113%
  • Brand 212%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 65%

Demand

Heart Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400K300KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 20.3×

Search terms

Top Heart Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heart earrings531K/yr
  • heart earrings for women290K/yr
  • gold heart earrings118K/yr
  • heart hoop earrings74K/yr
  • silver heart earrings67K/yr
  • heart stud earrings47K/yr
  • red heart earrings85K/yr
  • sterling silver heart earrings38K/yr
  • pink heart earrings52K/yr
  • heart shaped earrings31K/yr

Reviews and returns

What reviews say buyers love and hate about Heart Earrings

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
2.6%of orders come back
“that it would never fit right”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Heart Earrings questions

Answered from the same tracked data.