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Hawaiian Dresses for Women

Maybe

The top 5 products take only 19% of clicks. But an estimated 14.4% of orders come back, so Hawaiian Dresses for Women is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 45
Market size
$179K/yr3.1M searches / yr
90-day growth
+77.7%search demand this quarter
Competition
19%top-5 click share · 48 brands · 55 sellers

Flapen Score

Hawaiian Dresses for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hawaiian Dresses for Women is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hawaiian Dresses for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Hawaiian Dresses for Women 3.1M times last year and spent an estimated $179K. The top 5 brands take 51% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +77.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.

Searches, last 12 months
3.1M
Growth, 90 days vs prior 90
+77.7%
Conversion, latest week
0.2%
Market size, estimated
$179Ka year
Peak month
July5.5× the quietest month
Top search term
hawaiian dresses for women1.9M searches a year

02 · Price

A sale here is worth $25.34.

Listings sell for $25.34 on average, from $6.36 to $49.54. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $25.34 that is $0 to $3K a year per listing.

Average price
$25.34inside the $15 to $100 sweet spot
Price range
$6.36–$49.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
14.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #584 within Dresses. It carries 2,310 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
99%
Out of stock, average day
0.4%
Average rank
#584in Dresses
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
2,310per listing
Listings tracked
110

04 · Newcomers

27 of last year's 45 launches cleared the first-year sales bar.

45 products launched here in the last 12 months. 27 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
45
Successful launches
27Amazon's first-year sales bar
Average brand age
33 months

Products

Top Hawaiian Dresses for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

48 falling

Sellers

55

Top-5 brand share

51%

Top 20: 82%

Top-5 click share

19%

Top 20: 45%

Open market

46%

  • Brand 121%
  • Brand 215%
  • Brand 37%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Hawaiian Dresses for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

225K175KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 5.5×

Search terms

Top Hawaiian Dresses for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hawaiian dresses for women1.9M/yr
  • tank top dress for women104K/yr
  • halter summer dress75K/yr
  • halter dresses for women summer110K/yr
  • summer halter dress62K/yr
  • halter sundress68K/yr
  • tropical dresses81K/yr
  • halter sundresses for women40K/yr
  • womens tropical dress55K/yr
  • tank dresses41K/yr

Reviews and returns

What reviews say buyers love and hate about Hawaiian Dresses for Women

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
26%of negative reviews mention “Size-Overall”
14.4%of orders come back
“Far too short”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hawaiian Dresses for Women questions

Answered from the same tracked data.