Hawaiian Christmas Shirt

Shoppers searched for this 622K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +171.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months

622K

Growth, 90 days vs prior 90

+171.4%

Conversion, latest week

1.1%

Market size, estimated

$120Ka year

Peak month

December232.0× the quietest month

Top search term

christmas hawaiian shirt89K searches a year

Listings sell for $17.81 on average, from $9.49 to $28.97. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $17.81 that is $0 to $2K a year per listing.

Average price

$17.81inside the $15 to $100 sweet spot

Price range

$9.49–$28.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

11.3%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #44,569 within Button-Down Shirts. It carries 1,387 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

99%

Out of stock, average day

21.1%

Average rank

#44,569in Button-Down Shirts

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,387per listing

Listings tracked

74

34 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

34

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months