Is harry potter earrings profitable to sell on Amazon United States?

The niche generates $108K/yr across 30 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -10.0%. Flapen's verdict: Skip it (44/100).

How competitive is the harry potter earrings niche?

14 brands and 48 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in harry potter earrings?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.9%.

When does demand for harry potter earrings peak?

Demand peaks in Feb–Mar–Oct; the busiest month runs 4.3× the quietest.

What does it cost to enter the harry potter earrings niche?

Listings span $5.37–$67.72; the average listing price is $26.48 (sweet spot $15–$100). The average incumbent carries 698 reviews — the moat a new listing must climb.

Harry Potter Earrings

Skip it

Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Avg price

Incredible$26.48

avg listing price — sweet spot $15–$100

Price range

Great$5.37–$67.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Review moat

Good697.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Market size

Okay$108K

$108K/yr · 450K searches

Growth

Bad-10.0%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Is harry potter earrings profitable on Amazon?

According to Flapen's Amazon United States niche tracking, harry potter earrings is a $108K/yr Amazon United States market (450K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Feb–Mar–Oct. Verdict: Skip it — 44/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

harry potter earrings market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $212K–$265K; units × avg price
Conversion rate: 0.9%
Avg BSR: #6,676
Page quality: 0%
Prime: 97%
Sponsored: 77%
Out of stock: 2.8%
Avg brand age: 43 months
Avg seller age: 154 days

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

56%

Top 20: 87%

Open market

13%

Alex and Ani36%
LUV HER24%
Enso Rings10%
Disguise7%
Harry Potter5%
JinYu4%
Open — no brand owns it (8 brands, 13%)

harry potter earrings demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.0% search growth over the last 90 days.

Peak months: Feb, Mar, Oct · busiest ÷ quietest = 4.3×

Open Trend

Top harry potter earrings search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

harry potter earrings114K/yr -14.0%0.5% conv.
harry potter necklace71K/yr +0.9%0.2% conv.
harry potter ring39K/yr +1.9%0.2% conv.
harry potter bracelet40K/yr -11.8%0.7% conv.
harry potter jewelry for women24K/yr +14.5%0.2% conv.
harry potter rings20K/yr -0.7%0.1% conv.
alex and ani harry potter27K/yr -26.0%0.5% conv.
harry potter charm bracelet20K/yr -16.8%0.9% conv.
harry potter earrings for women25K/yr -26.3%0.4% conv.
harry potter rings for women11K/yr +1.8%0.1% conv.

All search terms

Top harry potter earrings products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LUV HER Harry Potter Earrings 2 Hypoallergenic Earrings for Girls 1 Stud Earring 1 Fishhook Drop Earring Sets with Charms One Size Fits All Jewelry for Women Accessories Ages 4+

LUV HER$9.264.7★425 rev

Alex and ANI Womens Harry Potter Glasses Ring Wrap

Alex and Ani$17.514.4★567 rev

Harry Potter Hermione Granger Time Turner Necklace Officially Licensed Harry Potter Accessory

Disguise$11.044.0★449 rev

Alex and Ani Harry Potter Time Turner Expandable Charm Bangle Bracelet Rafaelian Gold Finish Adorned with Crystals 2 to 3.5 in

Alex and Ani$29.104.6★67 rev

Alex and ANI Womens Harry Potter Glasses Ring Wrap

Alex and Ani$26.984.4★567 rev

Newest

by launch date

Alex and Ani Harry Potter Great Hall Candle Wrap Ring Shiny Gold

Alex and Ani$27.832 rev

8mo ago

Harry Potter Gryffindor Knitted Crest Scarf - Deep Red & Yellow - Embroidered House Lion Badge - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Accessory

Harry Potter$23.92115 rev

9mo ago

Alex and Ani Harry Potter Golden Snitch Lariat Necklace

Alex and Ani$67.723 rev

1y ago

JinYu 2 Set Horcrux Necklace and Magic Ring Stone Retro Bronze Jewelry Cosplay for Fans (Black)

JinYu$12.2934 rev

2y ago

JinYu 2 Set Horcrux Necklace and Magic Ring Stone Retro Bronze Jewelry Cosplay for Fans (Grey)

JinYu$10.9934 rev

2y ago

What reviews say buyers love and hate about harry potter earrings

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“It is beautifully made”

Value For Money14%

“Good price”

Size-Overall9%

“Perfect fit”

Advertised Vs Actual Product7%

“Presentation is everything”

Strength6%

“Very sturdy”

Comfort-Overall6%

“Very comfy”

Gifting Purpose6%

“Cute gift”

Color4%

“Very pretty look”

Shape/Style4%

“Stylish”

Design-Overall3%

“The designs are very cute”

What buyers complain about

Size-Overall31%

“Doesnt fit in nose”

Durability12%

“Sadly after a few months it cracked”

Quality-Overall10%

“Its just not well made”

Allergies7%

“She is allergic to a lot of earrings”

Value For Money5%

“Cheap price for a reason”

Advertised Vs Actual Product5%

“Misleading”

Color4%

“the color fades to a copper like color on the tips within days of light wear”

Metal Authenticity4%

“Not sterling silver”

Material Quality4%

“cheap plastic”

Brightness/Shine/Glow4%

“They're not worth the money it's like putting metal in your ears no shine no nothing can't even see the stone so very disappointed if I was you I wouldn't buy this item not work the money inside the earring wish I can get a refund”

Top return reasons

Size-Overall47%

Advertised Vs Actual Product11%

Quality-Overall9%

Metal Authenticity5%

Defective Material/Parts5%

Material Quality3%

Shape/Style3%

Color2%

Value For Money2%

Wrong Dimensions1%

Common harry potter earrings questions

Is harry potter earrings profitable to sell on Amazon United States?: The niche generates $108K/yr across 30 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -10.0%. Flapen's verdict: Skip it (44/100).
How competitive is the harry potter earrings niche?: 14 brands and 48 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in harry potter earrings?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.9%.
When does demand for harry potter earrings peak?: Demand peaks in Feb–Mar–Oct; the busiest month runs 4.3× the quietest.
What does it cost to enter the harry potter earrings niche?: Listings span $5.37–$67.72; the average listing price is $26.48 (sweet spot $15–$100). The average incumbent carries 698 reviews — the moat a new listing must climb.