Harry Potter Earrings

Shoppers searched for this 450K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months

450K

Growth, 90 days vs prior 90

-10.0%

Conversion, latest week

0.9%

Market size, estimated

$108Ka year

Peak month

October4.3× the quietest month

Top search term

harry potter earrings114K searches a year

Listings sell for $26.48 on average, from $5.37 to $67.72. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $26.48 that is $3K to $7K a year per listing.

Average price

$26.48inside the $15 to $100 sweet spot

Price range

$5.37–$67.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.9%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #6,676 within Jewelry. It carries 698 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

97%

Out of stock, average day

2.8%

Average rank

#6,676in Jewelry

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

698per listing

Listings tracked

30

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months