Harry Potter Croc Charms

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +41.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

217K

Growth, 90 days vs prior 90

+41.1%

Conversion, latest week

0.3%

Market size, estimated

$22Ka year

Peak month

December4.3× the quietest month

Top search term

harry potter crocs80K searches a year

Listings sell for $30.52 on average, from $3.66 to $77.48. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $30.52 that is $0 to $3K a year per listing.

Average price

$30.52inside the $15 to $100 sweet spot

Price range

$3.66–$77.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.0%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #2,149 within Shoes. It carries 5,021 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

90%

Out of stock, average day

8.9%

Average rank

#2,149in Shoes

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

5,021per listing

Listings tracked

39

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months