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Harley Davidson Jewelry for Women

Fail

Shoppers spend an estimated $14K a year here, so Harley Davidson Jewelry for Women is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$14K/yr82K searches / yr
90-day growth
+8.9%search demand this quarter
Competition
15%top-5 click share · 31 brands · 38 sellers

Flapen Score

Harley Davidson Jewelry for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Harley Davidson Jewelry for Women is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Harley Davidson Jewelry for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Harley Davidson Jewelry for Women 82K times last year and spent an estimated $14K. The top 5 brands take 84% of clicks. Demand peaks in Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
+8.9%
Conversion, latest week
0.3%
Market size, estimated
$14Ka year
Peak month
December2.3× the quietest month
Top search term
harley davidson jewelry for women24K searches a year

02 · Price

A sale here is worth $54.26.

Listings sell for $54.26 on average, from $2.91 to $169.95. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $54.26 that is $0 to $5K a year per listing.

Average price
$54.26inside the $15 to $100 sweet spot
Price range
$2.91–$169.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 32% ship with Prime. On an average day, 33.3% of listings are out of stock. The average listing ranks #10,401 within Jewelry. It carries 262 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
32%
Out of stock, average day
33.3%
Average rank
#10,401in Jewelry
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
262per listing
Listings tracked
136

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Harley Davidson Jewelry for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

38

Top-5 brand share

84%

Top 20: 97%

Top-5 click share

15%

Top 20: 41%

Open market

14%

  • Brand 172%
  • Brand 24%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (25 brands, 14%)

Demand

Harley Davidson Jewelry for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.3×

Search terms

Top Harley Davidson Jewelry for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • harley davidson jewelry for women24K/yr
  • harley davidson jewelry18K/yr
  • harley davidson earrings11K/yr
  • harley davidson earrings for women11K/yr
  • harley davidson bracelet9K/yr
  • harley davidson rings women7K/yr
  • harley earrings3K/yr

Reviews and returns

What reviews say buyers love and hate about Harley Davidson Jewelry for Women

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
2.3%of orders come back
“it was too big”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Harley Davidson Jewelry for Women questions

Answered from the same tracked data.