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Hanna Nikole Swimwear

Maybe

Search demand grew +158.9% this quarter. But an estimated 12.7% of orders come back, so Hanna Nikole Swimwear is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$32K/yr301K searches / yr
90-day growth
+158.9%search demand this quarter
Competition
28%top-5 click share · 19 brands · 29 sellers

Flapen Score

Hanna Nikole Swimwear against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hanna Nikole Swimwear is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hanna Nikole Swimwear market on Amazon at a glance

Shoppers on Amazon United States searched for Hanna Nikole Swimwear 301K times last year and spent an estimated $32K. The top 5 brands take 82% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 301K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +158.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
301K
Growth, 90 days vs prior 90
+158.9%
Conversion, latest week
0.3%
Market size, estimated
$32Ka year
Top search term
bloomchic swimwear34K searches a year

02 · Price

A sale here is worth $38.17.

Listings sell for $38.17 on average, from $18.17 to $85.41. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $38.17 that is $0 to $4K a year per listing.

Average price
$38.17inside the $15 to $100 sweet spot
Price range
$18.17–$85.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
12.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #85 within Swimsuits & Cover Ups. It carries 1,518 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#85in Swimsuits & Cover Ups
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,518per listing
Listings tracked
69

04 · Newcomers

21 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 21 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
24
Successful launches
21Amazon's first-year sales bar
Average brand age
36 months

Products

Top Hanna Nikole Swimwear products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

19 rising

Sellers

29

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

28%

Top 20: 63%

Open market

14%

  • Brand 148%
  • Brand 215%
  • Brand 38%
  • Brand 47%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (13 brands, 14%)

Search terms

Top Hanna Nikole Swimwear search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bloomchic swimwear34K/yr
  • swimconch42K/yr
  • swimconch swimsuit with shorts14K/yr
  • lands end womens swimsuits21K/yr
  • arolina swimsuits for women13K/yr
  • bloom chick swimwear13K/yr
  • mastectomy swimwear17K/yr
  • miraclesuit swimwear17K/yr
  • great lengths swimsuits for women16K/yr
  • lands end swimwear15K/yr

Reviews and returns

What reviews say buyers love and hate about Hanna Nikole Swimwear

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Size-Overall”
39%of negative reviews mention “Size-Overall”
12.7%of orders come back
“Fits poorly”
A buyer, on “Size-Overall”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hanna Nikole Swimwear questions

Answered from the same tracked data.