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65

Hanes Black Crew Socks Men

Worth a look

Shows a fragmented shelf (top 5 take 17% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 69Growth 45Conversion 76Competition 96Returns 86Price range 70Avg price 82Brand share 36Review moat 23Quality gap 47

Competition

Incredible17%

top-5 click share — an open shelf

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Great$17.70

avg listing price — sweet spot $15–$100

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.20–$35.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$703K

$703K/yr · 543K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+15.8%

90-day search growth — must beat 0% to launch

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Bad8,036.25

avg incumbent reviews — the moat a new listing must climb

Is hanes black crew socks men profitable on Amazon?

According to Flapen's Amazon United States niche tracking, hanes black crew socks men is a $703K/yr Amazon United States market (543K searches/yr). The top 5 brands hold 84% of demand. Verdict: Worth a look — 65/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

hanes black crew socks men market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
40K–50K
avg 250–500/product
Revenue / yr
$708K–$885K
units × avg price
Conversion rate
7.3%
Avg BSR
#249
Page quality
0%
Prime
99%
Sponsored
60%
Out of stock
0.1%
Avg brand age
45 months
Avg seller age
133 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

31 rising

Sellers

59

Top-5 brand share

84%

Top 20: 97%

Top-5 click share

17%

Top 20: 46%

Open market

15%

  • Hanes61%
  • BAMBOO COOL14%
  • EnerWear4%
  • Airacker2%
  • wernies2%
  • SOX TOWN2%
  • Open — no brand owns it (25 brands, 15%)

Top hanes black crew socks men search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • hanes ankle socks men70K/yr
  • hanes xtemp socks for men67K/yr
  • hanes black socks48K/yr
  • hanes crew socks men41K/yr
  • hanes crew socks women40K/yr
  • hanes mens ankle socks25K/yr
  • hanes mens crew socks27K/yr
  • hanes black socks men30K/yr
  • hanes x temp socks23K/yr
  • hanes no show socks16K/yr
All search terms

Top hanes black crew socks men products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$14K4%$28K6%$42K8%$56K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about hanes black crew socks men

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall24%

“Comfortable to wear”

Size-Overall13%

“Not too tight”

Quality-Overall12%

“Overall, the quality has been solid”

Value For Money8%

“Decent price”

Soft Feel5%

“They are smooth”

Thickness4%

“very durable thick material”

Durability3%

“Holding up well”

Warmth3%

“they provide a moderate amount of warmth”

Advertised Vs Actual Product2%

“As Described”

Breathability2%

“Breath easy”

What buyers complain about

Size-Overall15%

“Too long”

Quality-Overall10%

“Very cheap quality”

Thickness9%

“Too thick”

Durability7%

“Did not hold up”

Gap/Hole6%

“Lots of HOLES”

Material Quality5%

“Material tears easily”

Advertised Vs Actual Product4%

“Description is incorrect”

Stretchability/Expandability/Elasticity3%

“stretched out”

Thin3%

“Really thin and the material is a little rough”

Value For Money2%

“Not worth the price”

Top return reasons

Size-Overall24%
Length13%
Feet Fit13%
Thin8%
Material Quality8%
Advertised Vs Actual Product7%
Color4%
Quality-Overall3%
Thickness3%
Ankle Support3%

Common hanes black crew socks men questions

Is hanes black crew socks men profitable to sell on Amazon United States?
The niche generates $703K/yr across 146 tracked products. 15 of 17 products launched in the last 360 days are still selling. 90-day search growth is +15.8%. Flapen's verdict: Worth a look (65/100).
How competitive is the hanes black crew socks men niche?
31 brands and 59 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in hanes black crew socks men?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 1.5%.
What does it cost to enter the hanes black crew socks men niche?
Listings span $6.20–$35.46; the average listing price is $17.70 (sweet spot $15–$100). The average incumbent carries 8,036 reviews — the moat a new listing must climb.