Halloweentown Sweatshirt
FailShoppers spend an estimated $3K a year here, so Halloweentown Sweatshirt is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $3K/yr51K searches / yr
- 90-day growth
- +58.2%search demand this quarter
- Competition
- 41%top-5 click share · 15 brands · 17 sellers
Flapen Score
Halloweentown Sweatshirt against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Halloweentown Sweatshirt is stronger. Inside it, weaker.
Market
The Halloweentown Sweatshirt market on Amazon at a glance
Shoppers on Amazon United States searched for Halloweentown Sweatshirt 51K times last year and spent an estimated $3K. The top 5 brands take 85% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +58.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 51K
- Growth, 90 days vs prior 90
- +58.2%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $3Ka year
- Peak month
- October144.1× the quietest month
- Top search term
- halloweentown sweatshirt27K searches a year
02 · Price
A sale here is worth $18.43.
Listings sell for $18.43 on average, from $7.22 to $52.21. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $18.43 that is $0 to $2K a year per listing.
- Average price
- $18.43inside the $15 to $100 sweet spot
- Price range
- $7.22–$52.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 11.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
15% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 48.4% of listings are out of stock. The average listing ranks #60,248 within Sweatshirts. It carries 72 reviews at 3.92 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 15%
- Prime listings
- 77%
- Out of stock, average day
- 48.4%
- Average rank
- #60,248in Sweatshirts
- Average rating
- 3.92 starsAmazon United States average 4.42 stars
- Average reviews
- 72per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Halloweentown Sweatshirt products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
17
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
41%
Top 20: 93%
Open market
12%
- Brand 142%
- Brand 216%
- Brand 314%
- Brand 48%
- Brand 55%
- Brand 63%
- Open — no brand owns it (9 brands, 12%)
Demand
Halloweentown Sweatshirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 144.1×
Search terms
Top Halloweentown Sweatshirt search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- halloweentown sweatshirt27K/yr
- halloween town sweatshirt19K/yr
- halloweentown sweater2K/yr
- halloweentown university sweatshirt2K/yr
- halloween town university sweatshirt1K/yr
Reviews and returns
What reviews say buyers love and hate about Halloweentown Sweatshirt
We read the reviews and the return reasons for every product selling here.
“Runs big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Halloweentown Sweatshirt questions
Answered from the same tracked data.









