Halloween Chains

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

+22.1%

Conversion, latest week

2.9%

Market size, estimated

$39Ka year

Peak month

October29.8× the quietest month

Top search term

halloween chains30K searches a year

Listings sell for $15.28 on average, from $8.17 to $33.08. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $15.28 that is $2K to $4K a year per listing.

Average price

$15.28inside the $15 to $100 sweet spot

Price range

$8.17–$33.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

5.5%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.3% of listings are out of stock. The average listing ranks #2,516 within Accessories. It carries 246 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

26.3%

Average rank

#2,516in Accessories

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

246per listing

Listings tracked

27

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months