Halloween Cardigan

Shoppers searched for this 596K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +204.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months

596K

Growth, 90 days vs prior 90

+204.4%

Conversion, latest week

0.1%

Market size, estimated

$17Ka year

Peak month

October183.3× the quietest month

Top search term

halloween cardigan172K searches a year

Listings sell for $26.39 on average, from $7.99 to $54.95. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.39 that is $0 to $3K a year per listing.

Average price

$26.39inside the $15 to $100 sweet spot

Price range

$7.99–$54.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

11.1%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 21.5% of listings are out of stock. The average listing ranks #83,021 within Sweaters. It carries 2,181 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

95%

Out of stock, average day

21.5%

Average rank

#83,021in Sweaters

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

2,181per listing

Listings tracked

134

52 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

52

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months