Halloween Cardigan
Worth a lookShows demand growing +204.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+204.4%90-day search growth — must beat 0% to launch
Competition
Incredible16%top-5 click share — an open shelf
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Avg price
Incredible$26.39avg listing price — sweet spot $15–$100
Price range
Great$7.99–$54.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,181.1avg incumbent reviews — the moat a new listing must climb
Market size
Bad$17K$17K/yr · 596K searches
Returns
Bad11.1%return rate — above 5% kills the launch gate
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Is halloween cardigan profitable on Amazon?
According to Flapen's Amazon United States niche tracking, halloween cardigan is a $17K/yr Amazon United States market (596K searches/yr). The top 5 brands hold 29% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 57/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
halloween cardigan market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $53K–$66K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #83,021
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 61%
- Out of stock
- 21.5%
- Avg brand age
- 30 months
- Avg seller age
- 214 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.Brands
60 rising
Sellers
68
Top-5 brand share
29%
Top 20: 73%
Top-5 click share
16%
Top 20: 44%
Open market
67%
- WDIRARA8%
- ZKDOO7%
- KKG5%
- Amazon Essentials4%
- ZAFUL4%
- OYOANGLE4%
halloween cardigan demand & seasonality
Weekly Amazon search volume, last 104 weeks — +204.4% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 183.3×
Top halloween cardigan search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- halloween cardigan172K/yr
- pumpkin sweater107K/yr
- vintage halloween sweater13K/yr
- halloween cardigan for women85K/yr
- pumpkin sweater women108K/yr
- womens halloween cardigan15K/yr
- ugly halloween sweater10K/yr
- halloween sweater plus size10K/yr
- halloween knit sweater10K/yr
- pumpkin sweaters7K/yr
Top halloween cardigan products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WDIRARA Womens Gothic Graphic Button Down Cardigan Sweaters Long Sleeve V Neck Knit Outerwear Purple Medium
WDIRARA$33.645.0★2 rev
ZAFUL Womens Striped Cardigan Long Sleeve Button Up Open Front Knit Oversized Sweater (1-Pumpkin Pattern)
ZAFUL$26.114.2★251 rev
ZKDOO Womens Fall Halloween Cat Graphic Cardigan Sweater Grey-Cat M
ZKDOO$28.353.8★196 rev
WDIRARA Womens Plus Size Halloween Skeleton Skull Cardigans Drop Shoulder Open Front Cardigan Sweater Black and White 0XL
WDIRARA$33.064.1★23 rev
CIDER Halloween Sweater Vest Women Pumpkin Ghost V Neck Sleeveless Knitted Vest Pullover Sweater Vest For Women
CIDER$36.914.4★3 rev
Newest
by launch dateCIDER Halloween Sweater Vest Women Pumpkin Ghost V Neck Sleeveless Knitted Vest Pullover Sweater Vest For Women
CIDER$36.913 rev
OYOANGLE Womens Halloween Bat Print Knitting Cardigan Long Sleeve Front Knitted Sweater Cardigan Orange X-Small
OYOANGLE$15.050 rev
WDIRARA Womens Gothic Graphic Button Down Cardigan Sweaters Long Sleeve V Neck Knit Outerwear Purple Medium
WDIRARA$33.642 rev
ZAFUL Womens Striped Cardigan Long Sleeve Button Up Open Front Knit Oversized Sweater (1-Pumpkin Pattern)
ZAFUL$26.11251 rev
SweatyRocks Womens Halloween Pumpkin Cardigan Long Sleeve Open Front Knit Outwear Burnt Orange Small
SweatyRocks$25.794 rev
Trending
90-day click momentumCIDER Halloween Sweater Vest Women Pumpkin Ghost V Neck Sleeveless Knitted Vest Pullover Sweater Vest For Women
CIDER$36.914.4★
Merrvey Vintage Halloweentown Crewneck Sweatshirt Halloween Town Est. 1998 Retro Sweater Sand Color
Merrvey$26.784.3★
Amazon Essentials Womens Lightweight Long Sleeve Open-Front Cardigan Sweater (Available in Plus Size) Caramel Medium
Amazon Essentials$13.474.4★
OYOANGLE Womens Halloween Bat Print Knitting Cardigan Long Sleeve Front Knitted Sweater Cardigan Orange X-Small
OYOANGLE$15.050.0★
WDIRARA Womens Gothic Graphic Button Down Cardigan Sweaters Long Sleeve V Neck Knit Outerwear Purple Medium
WDIRARA$33.645.0★
What reviews say buyers love and hate about halloween cardigan
What buyers praise and complain about, mined from review topics.What buyers love
“Fits like a small”
“This is a beautiful well made cardigan”
“Soft sweater”
“Comfy and warm”
“So comfortable”
“Lovely vibrant colour and great quality”
“Lightweight”
“The checkered pattern is stylish and eye catching”
“the material is comfortable”
“Great Chunky Sweater”
What buyers complain about
“Ran small”
“The color in real life was awful”
“cheap”
“Falls apart”
“It is so cute even though not a fan of the material”
“doesnt wash or dry well”
“gets stiff after cleaning”
“Can be a little itchy if you have more sensitive skin”
“Comes apart at the seam in the sleeve”
“Affordable yet feels expensive”
Top return reasons
Common halloween cardigan questions
- Is halloween cardigan profitable to sell on Amazon United States?
- The niche generates $17K/yr across 134 tracked products. 1 of 52 products launched in the last 360 days are still selling. 90-day search growth is +204.4%. Flapen's verdict: Worth a look (57/100).
- How competitive is the halloween cardigan niche?
- 60 brands and 68 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 29% of demand.
- What do buyers complain about in halloween cardigan?
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 11.1% — above our launch gate.
- When does demand for halloween cardigan peak?
- Demand peaks in Sep–Oct; the busiest month runs 183.3× the quietest.
- What does it cost to enter the halloween cardigan niche?
- Listings span $7.99–$54.95; the average listing price is $26.39 (sweet spot $15–$100). The average incumbent carries 2,181 reviews — the moat a new listing must climb.