Half Mask

Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months

319K

Growth, 90 days vs prior 90

-20.8%

Conversion, latest week

1.9%

Market size, estimated

$112Ka year

Peak month

October4.7× the quietest month

Top search term

half face mask85K searches a year

Listings sell for $18.69 on average, from $7.00 to $47.19. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $18.69 that is $2K to $5K a year per listing.

Average price

$18.69inside the $15 to $100 sweet spot

Price range

$7.00–$47.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

1.6%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #62 within Scarves. It carries 3,866 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#62in Scarves

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,866per listing

Listings tracked

41

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months