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Guy Fieri Costume

Maybe

Products sell for $21.86 on average, inside the sweet spot. But returns run at 5.7% of orders, so Guy Fieri Costume is a Maybe.

Flapen Score
52
52 / 100
Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 45
Market size
$140K/yr115K searches / yr
90-day growth
+35.6%search demand this quarter
Competition
62%top-5 click share · 16 brands · 17 sellers

Flapen Score

Guy Fieri Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Guy Fieri Costume is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Guy Fieri Costume market on Amazon at a glance

Guy Fieri Costume is a $140K a year market on Amazon United States, with 115K searches a year. The top 5 brands take 69% of clicks. Demand peaks in Oct–Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

Demand comes close.

Shoppers search 115K times a year and 5.6% buy. Search demand moved +35.6% in 90 days, so the market is growing into its $140K a year.

Search volume
115K
Search growth, 90 days
+35.6%
Conversion
5.6%
Market size
$140K

02 · Money

The money is thin.

Shoppers bought 4K to 5K units at $21.86 on average, 100 to 250 per product. Units times price is $87K to $109K a year.

Units sold
4K–5K
Units per product
100–250
Average price
$21.86
Units × price
$87K–$109K

03 · Shelf

Brands here are settling in.

The average listing ranks #5,581. 94% of listings ship Prime. 83% of the shelf is sponsored, so budget for ads. The average listing is out of stock 9.1% of the time. The average brand has sold here for 36 months.

Average BSR
#5,581
Prime
94%
Sponsored
83%
Out of stock
9.1%
Average brand age
36 months

Products

Top Guy Fieri Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

$0$14K$28K$42K$56K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

17

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

26%

  • HAFKOIS29%
  • LuckLemocor19%
  • METRONS9%
  • ifamawlea6%
  • BOAEUR6%
  • KELSOD4%

Demand

Guy Fieri Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 46.4×

Reviews and returns

What reviews say buyers love and hate about Guy Fieri Costume

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall38%−0.21

Too small

Very small even on max strap adjustment

Small, like small small

Durability25%+0.72

came off pretty quick

Strap/String Quality13%−0.10

Very small even on max strap adjustment

Material Quality5%+0.13

Quality/Material was a little on the cheap side

Love

Size-Overall24%−0.21

fit me just fine

Fit true to size

fit my head

Comfort-Overall19%+1.30

it's comfortable

was still comfy to wear

Not too large so more comfortable

Stretchability/Expandability/Elasticity11%+0.72

Elastic - pretty universal size

Color11%−0.21

Honest the color

Quality-Overall11%+0.72

Good quality

Return

5.7% Return rate 70% Fixable by listing

Size-Overall50%█▅▇▇▇▅

Too small

Very small even on max strap adjustment

Small, like small small

Material Quality8%▄▃▂▂█▆

Quality/Material was a little on the cheap side

Quality-Overall8%▁▄▂▆▃█
Advertised Vs Actual Product6%▇▃▂▃▁█
Color5%▁▁▆▃█▃

FAQ

Common Guy Fieri Costume questions

Answered from the same tracked data.