Guayabera Shirts for Men

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +52.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $186K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+52.9%

Conversion, latest week

0.5%

Market size, estimated

$186Ka year

Peak month

June2.4× the quietest month

Top search term

guayabera shirts for men470K searches a year

Listings sell for $25.27 on average, from $14.18 to $93.95. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $25.27 that is $0 to $3K a year per listing.

Average price

$25.27inside the $15 to $100 sweet spot

Price range

$14.18–$93.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

11.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #538 within Button-Down Shirts. It carries 1,687 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

99%

Out of stock, average day

0.4%

Average rank

#538in Button-Down Shirts

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

1,687per listing

Listings tracked

75

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months