Gryffindor
FailBuyers convert on only 1.4% of searches, so Gryffindor is a Fail.
- Flapen Score
- 33 / 100Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 4533
- Market size
- $81K/yr345K searches / yr
- 90-day growth
- -3.7%search demand this quarter
- Competition
- 62%top-5 click share · 13 brands · 51 sellers
Flapen Score
Gryffindor against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gryffindor is stronger. Inside it, weaker.
Market
The Gryffindor market on Amazon at a glance
Shoppers on Amazon United States searched for Gryffindor 345K times last year and spent an estimated $81K. The top 5 brands take 81% of clicks. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 345K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.
- Searches, last 12 months
- 345K
- Growth, 90 days vs prior 90
- -3.7%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $81Ka year
- Peak month
- December5.7× the quietest month
- Top search term
- gryffindor194K searches a year
02 · Price
A sale here is worth $17.40.
Listings sell for $17.40 on average, from $5.23 to $38.69. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $17.40 that is $2K to $4K a year per listing.
- Average price
- $17.40inside the $15 to $100 sweet spot
- Price range
- $5.23–$38.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #6,099 within Accessories. It carries 2,855 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #6,099in Accessories
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 2,855per listing
- Listings tracked
- 23
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Gryffindor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
51
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
62%
Top 20: 96%
Open market
16%
- Brand 138%
- Brand 228%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 63%
- Open — no brand owns it (7 brands, 16%)
Demand
Gryffindor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.7×
Search terms
Top Gryffindor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gryffindor194K/yr
- harry potter gryffindor73K/yr
- gryffindor accessories51K/yr
- griffindor6K/yr
- gryffindor merch9K/yr
- gryffindor gifts12K/yr
Reviews and returns
What reviews say buyers love and hate about Gryffindor
We read the reviews and the return reasons for every product selling here.
“they broke within the 2 times worn”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gryffindor questions
Answered from the same tracked data.









