Gru Costume

Shoppers searched for this 554K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $685K a year.

Searches, last 12 months

554K

Growth, 90 days vs prior 90

+19.1%

Conversion, latest week

4.3%

Market size, estimated

$685Ka year

Peak month

October116.7× the quietest month

Top search term

gru costume288K searches a year

Listings sell for $28.50 on average, from $7.10 to $64.59. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $28.50 that is $14K to $21K a year per listing.

Average price

$28.50inside the $15 to $100 sweet spot

Price range

$7.10–$64.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$14K–$21K

Returns

10.4%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #1,843 within Accessories. It carries 198 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

93%

Out of stock, average day

17.8%

Average rank

#1,843in Accessories

Average rating

4.07 starsAmazon United States average 4.42 stars

Average reviews

198per listing

Listings tracked

28

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months