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Group Halloween Costumes for Adults

Skip it

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 5Growth 43Conversion 1Competition 20Returns 21Price range 92Avg price 95Brand share 29Review moat 97Quality gap 47

Review moat

Incredible51.18

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$38.15

avg listing price — sweet spot $15–$100

Price range

Great$13.52–$60.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+14.7%

90-day search growth — must beat 0% to launch

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Returns

Bad6.1%

return rate — above 5% kills the launch gate

Competition

Bad76%

top-5 click share — a locked-up shelf

Market size

Bad$20K

$20K/yr · 1.0M searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Is group halloween costumes for adults profitable on Amazon?

According to Flapen's Amazon United States niche tracking, group halloween costumes for adults is a $20K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 34/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

group halloween costumes for adults market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$76K–$95K
units × avg price
Conversion rate
0.1%
Avg BSR
#34,080
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
27.1%
Avg brand age
37 months
Avg seller age
179 days

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

9

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

7%

  • Leyndo56%
  • Maiteenly11%
  • Ramede9%
  • DIRTYRAGZ6%
  • Jiytivity6%
  • Eybila5%
  • Open — no brand owns it (2 brands, 7%)

group halloween costumes for adults demand & seasonality

Weekly Amazon search volume, last 104 weeks — +14.7% search growth over the last 90 days.
150K100KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 219.4×

Top group halloween costumes for adults search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • group costumes for adults104K/yr
  • group costumes84K/yr
  • group costume37K/yr
  • group halloween costumes357K/yr
  • funny group costumes22K/yr
  • group halloween costumes for adults159K/yr
  • group halloween costumes for 4 people17K/yr
  • costumes for groups12K/yr
  • team costumes for adults9K/yr
  • group costumes for 416K/yr
All search terms

Top group halloween costumes for adults products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$3K30%$6K45%$9K60%$12K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about group halloween costumes for adults

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall42%

“Fit comfortably”

Quality-Overall25%

“the quality is awesome”

Material Quality17%

“Good material”

Fun/Entertainment Experience8%

“Fun decent quality for the price”

Durability8%

“still look good”

Top return reasons

Size-Overall57%
Value For Money8%
Quality-Overall6%
Advertised Vs Actual Product5%
Gap/Hole3%
Smell3%
Defective Material/Parts3%
Functionality-Overall2%
Waist Fit2%
Hip Fit2%

Common group halloween costumes for adults questions

Is group halloween costumes for adults profitable to sell on Amazon United States?
The niche generates $20K/yr across 11 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +14.7%. Flapen's verdict: Skip it (34/100).
How competitive is the group halloween costumes for adults niche?
8 brands and 9 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 88% of demand.
When does demand for group halloween costumes for adults peak?
Demand peaks in Sep–Oct; the busiest month runs 219.4× the quietest.
What does it cost to enter the group halloween costumes for adults niche?
Listings span $13.52–$60.43; the average listing price is $38.15 (sweet spot $15–$100). The average incumbent carries 51 reviews — the moat a new listing must climb.