Is groomsmen sunglasses profitable to sell on Amazon United States?

The niche generates $24K/yr across 25 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +30.1%. Flapen's verdict: Skip it (44/100).

How competitive is the groomsmen sunglasses niche?

12 brands and 13 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 85% of demand.

What do buyers complain about in groomsmen sunglasses?

Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 2.9%.

When does demand for groomsmen sunglasses peak?

Demand peaks in Jul–Aug–Sep; the busiest month runs 2.6× the quietest.

What does it cost to enter the groomsmen sunglasses niche?

Listings span $8.07–$32.89; the average listing price is $21.37 (sweet spot $15–$100). The average incumbent carries 382 reviews — the moat a new listing must climb.

Groomsmen Sunglasses

Skip it

A small market ($24K/yr) — this niche doesn't clear our bar today.

Avg price

Great$21.37

avg listing price — sweet spot $15–$100

Review moat

Great381.96

avg incumbent reviews — the moat a new listing must climb

Price range

Good$8.07–$32.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+30.1%

90-day search growth — must beat 0% to launch

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.9%

return rate — above 5% kills the launch gate

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$24K

$24K/yr · 43K searches

Signals Low Review Barrier

Is groomsmen sunglasses profitable on Amazon?

According to Flapen's Amazon United States niche tracking, groomsmen sunglasses is a $24K/yr Amazon United States market (43K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 44/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

groomsmen sunglasses market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $32K–$43K; units × avg price
Conversion rate: 2.6%
Avg BSR: #2,124
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 1.4%
Avg brand age: 40 months
Avg seller age: 199 days

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

10%

GroomBrideGifts39%
PartyGifts&beyond19%
LADY&HOME12%
BachpartyGifts9%
LotsBuyLots6%
ASTARON5%
Open — no brand owns it (6 brands, 10%)

groomsmen sunglasses demand & seasonality

Weekly Amazon search volume, last 104 weeks — +30.1% search growth over the last 90 days.

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.6×

Open Trend

Top groomsmen sunglasses search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

groomsmen sunglasses21K/yr +29.2%2.5% conv.
team groom sunglasses5K/yr +55.1%1.7% conv.
groomsmen glasses6K/yr +3.4%1.5% conv.
groomsman sunglasses5K/yr +26.8%2.9% conv.
bachelor party sunglasses4K/yr +68.9%2.3% conv.
groomsmen sunglasses set of 62K/yr +13.6%3.1% conv.

All search terms

Top groomsmen sunglasses products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GroomBrideGifts 8 Pack Groomsmen Sunglasses - Wedding Sunglasses Set for Groomsman Proposal Gifts Bachelor Party Favors

GroomBrideGifts$21.794.7★73 rev

PartyGifts&beyond 7 Pcs Bachelor Party Groomsmen Sunglasses Wedding Sunglasses Favors for Groom Best Man Groomsman Gifts (Metal)

PartyGifts&beyond$27.964.5★49 rev

8 Pack Groomsmen Sunglasses for Men - Wedding Sunglasses Set for Groomsman Proposal Gifts Bachelor Party Favors - UV Protection Classic Style

BachpartyGifts$32.894.5★129 rev

GroomBrideGifts 8 Pack Groomsmen Sunglasses - Wedding Sunglasses Set for Groomsman Proposal Gifts Bachelor Party Favors

GroomBrideGifts$29.814.7★73 rev

LADY&HOME Bachelor Party 7pcs Wedding Sunglasses for Groom Best Man Groomsmen Gifts Wedding Favor (Black)

LADY&HOME$19.894.8★1,906 rev

Newest

by launch date

TEAM GROOM Bachelor Party Favors Sunglasses Set of 7 UV Protection Groomsmen Sunglasses Wedding Groomsmen Gift

TEAM GROOM$23.772 rev

5mo ago

GROOMSMAN Bachelor Party Favors Groomsmen Sunglasses 7 Pcs Wedding Sunglasses for Groom Best Man Groomsman Gifts

GROOMSMAN$23.761 rev

5mo ago

Chanaco Bachelor Party Favors for Men Groomsmen Proposal Sunglasses Gifts Groom to Be Wedding Custom Sunglasses for Guests Squad Team Groom Bachelor Acccessories

Chanaco$18.400 rev

6mo ago

Groomsmen Proposal Gift - Groomsmen Sunglasses & Bachelor Party Favors with UV Protection Wedding Sunglass Groomsman Gifts

GroomBrideGifts$13.9412 rev

10mo ago

GroomBrideGifts 7 Pack Groomsmen Sunglasses - Team Groom Sunglasses Set for Groomsman Proposal Gifts Bachelor Party Favors

GroomBrideGifts$16.9511 rev

2y ago

What reviews say buyers love and hate about groomsmen sunglasses

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“These are actually a much nicer quality than I had expected from a cheap multipack”

Value For Money19%

“Best price”

Size-Overall8%

“size is perfect”

Durability7%

“Very durable”

Shape/Style6%

“The style is classic”

Strength5%

“Sturdy and cute”

Comfort-Overall5%

“Very comfortable”

Design-Overall5%

“Each pair has a clean, classic design that works well for photos, outdoor events, and casual wear”

Advertised Vs Actual Product3%

“Better than I imagined”

Material Quality3%

“I love the material”

What buyers complain about

Durability27%

“they break easily after one or two days of using”

Quality-Overall16%

“Perfectly cheap”

Size-Overall8%

“Too small”

Advertised Vs Actual Product7%

“Image noted these are polarized”

Value For Money7%

“Worh the money”

Material Quality7%

“Cheap, plastic, flimsy glasses to wear and throw in trash”

Color4%

“The photos don't quite capture how yellow the gold is”

Thickness1%

“4 stars bc plastic could be thicker”

Strength1%

“While these sunglasses are kind of flimsy”

Top return reasons

Size-Overall53%

Quality-Overall14%

Value For Money10%

Advertised Vs Actual Product7%

Color4%

Defective Material/Parts3%

Shape/Style3%

Strength2%

Material Quality2%

Functionality-Overall1%

Common groomsmen sunglasses questions

Is groomsmen sunglasses profitable to sell on Amazon United States?: The niche generates $24K/yr across 25 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +30.1%. Flapen's verdict: Skip it (44/100).
How competitive is the groomsmen sunglasses niche?: 12 brands and 13 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in groomsmen sunglasses?: Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 2.9%.
When does demand for groomsmen sunglasses peak?: Demand peaks in Jul–Aug–Sep; the busiest month runs 2.6× the quietest.
What does it cost to enter the groomsmen sunglasses niche?: Listings span $8.07–$32.89; the average listing price is $21.37 (sweet spot $15–$100). The average incumbent carries 382 reviews — the moat a new listing must climb.