Grey Tie

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

+23.5%

Conversion, latest week

4.7%

Market size, estimated

$109Ka year

Peak month

October2.2× the quietest month

Top search term

grey tie46K searches a year

Listings sell for $13.60 on average, from $5.94 to $39.11. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $13.60 that is $3K to $7K a year per listing.

Average price

$13.60under the $15 to $100 sweet spot

Price range

$5.94–$39.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

7.2%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #84 within Ties, Cummerbunds & Pocket Squares. It carries 3,509 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#84in Ties, Cummerbunds & Pocket Squares

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

3,509per listing

Listings tracked

40

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

58 months