Grey Socks

Shoppers searched for this 282K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $232K a year.

Searches, last 12 months

282K

Growth, 90 days vs prior 90

+4.3%

Conversion, latest week

5.5%

Market size, estimated

$232Ka year

Peak month

December1.4× the quietest month

Top search term

grey socks45K searches a year

Listings sell for $14.85 on average, from $4.99 to $30.35. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $14.85 that is $1K to $4K a year per listing.

Average price

$14.85under the $15 to $100 sweet spot

Price range

$4.99–$30.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #445 within Athletic Socks. It carries 15,234 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#445in Athletic Socks

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

15,234per listing

Listings tracked

94

15 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months