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45

Green Trench Coat Women

Skip it

Soft demand (-78.3% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 3Competition 96Returns 0Price range 95Avg price 93Brand share 96Review moat 66Quality gap 78

Competition

Incredible15%

top-5 click share — an open shelf

Brand share

Incredible35%

top-5 brand share — no brand owns this niche

Price range

Incredible$26.55–$91.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$49.37

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good877.74

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$17K

$17K/yr · 154K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-78.3%

90-day search growth — must beat 0% to launch

Returns

Bad21.5%

return rate — above 5% kills the launch gate

Is green trench coat women profitable on Amazon?

According to Flapen's Amazon United States niche tracking, green trench coat women is a $17K/yr Amazon United States market (154K searches/yr). The top 5 brands hold 35% of demand. Verdict: Skip it — 45/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

green trench coat women market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$12K–$25K
units × avg price
Conversion rate
0.2%
Avg BSR
#844
Page quality
0%
Prime
96%
Sponsored
82%
Out of stock
6.4%
Avg brand age
36 months
Avg seller age
174 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

49 rising

Sellers

55

Top-5 brand share

35%

Top 20: 84%

Top-5 click share

15%

Top 20: 42%

Open market

60%

  • Betusline8%
  • chouyatou8%
  • Tankaneo8%
  • CHARTOU6%
  • utcoco5%
  • The Drop5%

green trench coat women demand & seasonality

Weekly Amazon search volume, last 27 weeks — -78.3% search growth over the last 90 days.
5K3KJan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top green trench coat women search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • green trench coat women29K/yr
  • green trench coat17K/yr
  • dark green coat5K/yr
  • green peacoat women12K/yr
  • green long coat5K/yr
  • long green coat6K/yr
  • green pea coat women7K/yr
  • green wool coat5K/yr
  • green winter coat women16K/yr
  • emerald green coat5K/yr
All search terms

Top green trench coat women products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$1752%$3493%$5244%$6981101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about green trench coat women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Fits well”

Color11%

“Great color”

Weight Light9%

“its lightweight”

Quality-Overall9%

“It is very well made”

Shape/Style7%

“Cute style”

Warmth5%

“Nice and warm”

Material Quality4%

“The material is very nice & feels comfortable”

Value For Money3%

“The price is awesome”

Comfort-Overall3%

“Very comfortable”

Weather Proof2%

“Windproof coat is mid-length provides excellent coverage blocks wind and cold”

What buyers complain about

Size-Overall19%

“Not a good fit”

Quality-Overall9%

“the jacket just looked cheap”

Material Quality7%

“Also the material was not good”

Color6%

“Not the color advertised”

Smell4%

“The jacket smells like fish”

Chest Fit3%

“Runs small in the chest”

Arm Fit2%

“Long Arms”

Design-Overall2%

“Garment not constructed very well”

Breathability2%

“Doesn't really breath”

Durability2%

“like if could fall apart easily”

Top return reasons

Size-Overall46%
Color8%
Material Quality7%
Sleeve Fit6%
Chest Fit6%
Shoulder Fit5%
Length4%
Advertised Vs Actual Product3%
Shape/Style3%
Waist Fit2%

Common green trench coat women questions

Is green trench coat women profitable to sell on Amazon United States?
The niche generates $17K/yr across 140 tracked products. 0 of 35 products launched in the last 360 days are still selling. 90-day search growth is -78.3%. Flapen's verdict: Skip it (45/100).
How competitive is the green trench coat women niche?
49 brands and 55 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 35% of demand.
What do buyers complain about in green trench coat women?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 21.5% — above our launch gate.
What does it cost to enter the green trench coat women niche?
Listings span $26.55–$91.62; the average listing price is $49.37 (sweet spot $15–$100). The average incumbent carries 878 reviews — the moat a new listing must climb.