Green Shawl

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +35.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

193K

Growth, 90 days vs prior 90

+35.4%

Conversion, latest week

2.5%

Market size, estimated

$69Ka year

Peak month

May3.0× the quietest month

Top search term

green shawl71K searches a year

Listings sell for $14.56 on average, from $8.78 to $33.09. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $14.56 that is $0 to $1K a year per listing.

Average price

$14.56under the $15 to $100 sweet spot

Price range

$8.78–$33.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

10.5%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #188 within Scarves & Wraps. It carries 1,606 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#188in Scarves & Wraps

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,606per listing

Listings tracked

53

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months