Green Scarf

Shoppers searched for this 539K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -29.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months

539K

Growth, 90 days vs prior 90

-29.8%

Conversion, latest week

2.6%

Market size, estimated

$133Ka year

Peak month

October2.9× the quietest month

Top search term

green scarf198K searches a year

Listings sell for $9.36 on average, from $4.92 to $19.55. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $9.36 that is $936 to $2K a year per listing.

Average price

$9.36under the $15 to $100 sweet spot

Price range

$4.92–$19.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$936–$2K

Returns

6.4%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #185 within Scarves & Wraps. It carries 1,550 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#185in Scarves & Wraps

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

1,550per listing

Listings tracked

54

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months