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Green Pants

Fail

Demand is soft, at -61.8% this quarter, so Green Pants is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$125K/yr1.8M searches / yr
90-day growth
-61.8%search demand this quarter
Competition
10%top-5 click share · 98 brands · 122 sellers

Flapen Score

Green Pants against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Green Pants is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Green Pants market on Amazon at a glance

Shoppers on Amazon United States searched for Green Pants 1.8M times last year and spent an estimated $125K. The top 5 brands take 38% of clicks. Demand peaks in Mar. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -61.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
-61.8%
Conversion, latest week
0.3%
Market size, estimated
$125Ka year
Peak month
March6.9× the quietest month
Top search term
green pants416K searches a year

02 · Price

A sale here is worth $27.47.

Listings sell for $27.47 on average, from $8.90 to $45.97. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $27.47 that is $0 to $3K a year per listing.

Average price
$27.47inside the $15 to $100 sweet spot
Price range
$8.90–$45.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
18.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #546 within Jeans. It carries 4,969 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.9%
Average rank
#546in Jeans
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
4,969per listing
Listings tracked
258

04 · Newcomers

6 of last year's 68 launches cleared the first-year sales bar.

68 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
68
Successful launches
6Amazon's first-year sales bar
Average brand age
33 months

Products

Top Green Pants products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 10% of clicks. An open shelf where new products get seen.

Brands

98 rising

Sellers

122

Top-5 brand share

38%

Top 20: 66%

Top-5 click share

10%

Top 20: 27%

Open market

59%

  • Brand 111%
  • Brand 29%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Green Pants search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 6.9×

Search terms

Top Green Pants search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • green pants416K/yr
  • green pants for women346K/yr
  • green jeans130K/yr
  • olive green pants for women80K/yr
  • army green pants for women72K/yr
  • green jeans for women121K/yr
  • green pants women89K/yr
  • womens green pants79K/yr
  • green wide leg pants for women45K/yr
  • green dress pants women50K/yr

Reviews and returns

What reviews say buyers love and hate about Green Pants

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Size-Overall”
18.1%of orders come back
“Poor fit”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Green Pants questions

Answered from the same tracked data.