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Green Headband

Fail

Demand is soft, at -43.9% this quarter, so Green Headband is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$89K/yr357K searches / yr
90-day growth
-43.9%search demand this quarter
Competition
56%top-5 click share · 23 brands · 31 sellers

Flapen Score

Green Headband against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Green Headband is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Green Headband market on Amazon at a glance

Shoppers on Amazon United States searched for Green Headband 357K times last year and spent an estimated $89K. The top 5 brands take 62% of clicks. Demand peaks in Mar–Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 357K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -43.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
357K
Growth, 90 days vs prior 90
-43.9%
Conversion, latest week
2.7%
Market size, estimated
$89Ka year
Peak month
October5.1× the quietest month
Top search term
green headband243K searches a year

02 · Price

A sale here is worth $9.26.

Listings sell for $9.26 on average, from $5.99 to $19.03. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $9.26 that is $2K to $5K a year per listing.

Average price
$9.26under the $15 to $100 sweet spot
Price range
$5.99–$19.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #382 within Sport Headbands. It carries 2,596 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
6.4%
Average rank
#382in Sport Headbands
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
2,596per listing
Listings tracked
28

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Green Headband products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

31

Top-5 brand share

62%

Top 20: 97%

Top-5 click share

56%

Top 20: 92%

Open market

33%

  • Brand 115%
  • Brand 215%
  • Brand 315%
  • Brand 412%
  • Brand 55%
  • Brand 65%

Demand

Green Headband search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Oct, Nov · busiest ÷ quietest = 5.1×

Search terms

Top Green Headband search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • green headband243K/yr
  • green headbands for women33K/yr
  • green headbands13K/yr
  • dark green headband19K/yr
  • green head band12K/yr
  • emerald green headband8K/yr
  • kelly green headband7K/yr
  • headband green5K/yr
  • hunter green headband5K/yr
  • green hair band5K/yr

Reviews and returns

What reviews say buyers love and hate about Green Headband

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Color”
13%of negative reviews mention “Grip”
2.1%of orders come back
“They do slide a little”
A buyer, on “Grip”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Green Headband questions

Answered from the same tracked data.