Green Flannel Women
Skip itSoft demand (-66.5% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible$23.34avg listing price — sweet spot $15–$100
Brand share
Great47%top-5 brand share — no brand owns this niche
Price range
Great$9.48–$40.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad6,057.27avg incumbent reviews — the moat a new listing must climb
Market size
Bad$36K$36K/yr · 335K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-66.5%90-day search growth — must beat 0% to launch
Returns
Bad12.5%return rate — above 5% kills the launch gate
Is green flannel women profitable on Amazon?
According to Flapen's Amazon United States niche tracking, green flannel women is a $36K/yr Amazon United States market (335K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Mar–Oct–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
green flannel women market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $58K–$70K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #1,204
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 9.3%
- Avg brand age
- 33 months
- Avg seller age
- 164 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
49 falling
Sellers
59
Top-5 brand share
47%
Top 20: 83%
Top-5 click share
18%
Top 20: 45%
Open market
48%
- Amazon Essentials16%
- CHYRII9%
- Dubinik9%
- Cromoncent9%
- LucMatton5%
- COOFANDY5%
green flannel women demand & seasonality
Weekly Amazon search volume, last 104 weeks — -66.5% search growth over the last 90 days.Peak months: Mar, Oct, Nov, Dec · busiest ÷ quietest = 7.3×
Top green flannel women search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- green plaid shirt28K/yr
- green flannel men56K/yr
- green flannel women52K/yr
- green plaid shirt women34K/yr
- green plaid16K/yr
- green plaid shirt men24K/yr
- mens green flannel18K/yr
- womens green plaid shirt10K/yr
- green flannel shirt women10K/yr
- green flannel shirt10K/yr
Top green flannel women products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cromoncent Mens Casual Plaid Flannel Long Sleeve Button Down Shirt Green Black Small
Cromoncent$16.974.2★310 rev
CHYRII Womens Button Down Flannel Shirts Long Sleeve Plaid Shacket Business Casual Blouse Tops 7157-Army Green M
CHYRII$24.424.3★5,173 rev
Amazon Essentials Womens Regular-Fit Long-Sleeve Lightweight Plaid Flannel Shirt with Brushed Finish Shirttail Hem Dark Green Navy Medium Plaid Large
Amazon Essentials$15.144.3★11,827 rev
Amazon Essentials Womens Regular-Fit Long-Sleeve Lightweight Plaid Flannel Shirt with Brushed Finish Shirttail Hem Dark Green Navy Medium Plaid Medium
Amazon Essentials$14.874.3★11,827 rev
LucMatton Mens Flannel Shirt Casual Regular-Fit Long-Sleeve Button-Down Plaid Shirt Green Large
LucMatton$18.614.4★133 rev
Newest
by launch date
Dubinik Mens Short Sleeve Button Down Shirts Plaid Casual Western Style Shirt 2 Pocket Lightweight Breathable Regular Fit Green
Dubinik$36.13120 rev
LucMatton Mens Flannel Shirt Casual Regular-Fit Long-Sleeve Button-Down Plaid Shirt Green Large
LucMatton$18.61133 rev
CHYRII Womens Button Down Flannel Shirts Long Sleeve Plaid Shacket Business Casual Blouse Tops 7157-Army Green M
CHYRII$24.425,173 rev
CHYRII Womens Button Down Flannel Shirts Long Sleeve Plaid Shacket Business Casual Blouse Tops 7157-Army Green XL
CHYRII$24.475,173 rev
COOFANDY Mens Flannel Shirts Long Sleeve Button Down Shirt with Pocket Casual Shirts Work Shirts for Men Green Buffalo Plaid Large
COOFANDY$21.161,248 rev
Trending
90-day click momentum
Amazon Essentials Womens Regular-Fit Long-Sleeve Lightweight Plaid Flannel Shirt with Brushed Finish Shirttail Hem Navy Buffalo Plaid Large
Amazon Essentials$12.044.3★
Dubinik Mens Short Sleeve Button Down Shirts Plaid Casual Western Style Shirt 2 Pocket Lightweight Breathable Regular Fit Green
Dubinik$36.134.4★
Amazon Essentials Mens Regular-Fit Long-Sleeve Flannel Shirt Button-Up Cotton Twill Double Chest Pockets Olive Heather Medium
Amazon Essentials$15.094.6★
CHYRII Womens Button Down Flannel Shirts Long Sleeve Plaid Shacket Business Casual Blouse Topss Green-7111 M
CHYRII$24.254.3★
CHYRII Womens Button Down Flannel Shirts Long Sleeve Plaid Shacket Business Casual Blouse Tops 7157-Army Green XL
CHYRII$24.474.3★
What reviews say buyers love and hate about green flannel women
What buyers praise and complain about, mined from review topics.What buyers love
“Fit by description and soft”
“They are very comfortable”
“Love the color”
“This shirt is good quality”
“I am pleased with how durable this material is”
“Soft and comfortable”
“Amazing shirt for the price”
“Exceeded my expectations”
“After looking for years for a good warm flannel”
“Very flattering”
What buyers complain about
“Runs large”
“Shrinks after one wash”
“Beware of your color choice”
“cheap material”
“Thin, it will shrink when washed”
“Very cheaply made”
“Found out the sleeves hung to long”
“Not new,”
“no pocket on the red one”
“wrinkles easily”
Top return reasons
Common green flannel women questions
- Is green flannel women profitable to sell on Amazon United States?
- The niche generates $36K/yr across 119 tracked products. 0 of 21 products launched in the last 360 days are still selling. 90-day search growth is -66.5%. Flapen's verdict: Skip it (41/100).
- How competitive is the green flannel women niche?
- 49 brands and 59 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in green flannel women?
- Top complaints mined from reviews: Size-Overall, Shrinkage Resistance, Color. The return rate is 12.5% — above our launch gate.
- When does demand for green flannel women peak?
- Demand peaks in Mar–Oct–Nov–Dec; the busiest month runs 7.3× the quietest.
- What does it cost to enter the green flannel women niche?
- Listings span $9.48–$40.47; the average listing price is $23.34 (sweet spot $15–$100). The average incumbent carries 6,057 reviews — the moat a new listing must climb.