Green Cowboy Hat
FailDemand is soft, at -57.1% this quarter, so Green Cowboy Hat is a Fail.
- Flapen Score
- 40 / 100Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 4540
- Market size
- $30K/yr68K searches / yr
- 90-day growth
- -57.1%search demand this quarter
- Competition
- 48%top-5 click share · 27 brands · 31 sellers
Flapen Score
Green Cowboy Hat against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Green Cowboy Hat is stronger. Inside it, weaker.
Market
The Green Cowboy Hat market on Amazon at a glance
Shoppers on Amazon United States searched for Green Cowboy Hat 68K times last year and spent an estimated $30K. The top 5 brands take 63% of clicks. Demand peaks in Mar. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -57.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 68K
- Growth, 90 days vs prior 90
- -57.1%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $30Ka year
- Peak month
- March6.3× the quietest month
- Top search term
- green cowboy hat44K searches a year
02 · Price
A sale here is worth $24.70.
Listings sell for $24.70 on average, from $8.87 to $56.38. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.70 that is $0 to $2K a year per listing.
- Average price
- $24.70inside the $15 to $100 sweet spot
- Price range
- $8.87–$56.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
59% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #620 within Cowboy Hats. It carries 513 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 81%
- Out of stock, average day
- 4.7%
- Average rank
- #620in Cowboy Hats
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 513per listing
- Listings tracked
- 37
04 · Newcomers
1 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Green Cowboy Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LIDHAY Cowboy Hat for Women and Men Felt Wide Brim Classic Outdoor Fedora Hats Western Cowboy Cowgirl Hats with Belt Buckle 3 Army Green
- Price
- $20.14
- Rating
- 4.5/5
- Reviews
- 652
- Age
- 2y ago

Funcredible Green Cowboy Hat and Heart Glasses LED Cowboy Hats for Women and Men for Festivals & Concerts - Light Up Cowgirl Costume Accessory Set for Adults
- Price
- $19.41
- Rating
- 4.5/5
- Reviews
- 675
- Age
- 3y ago

Funcredible Green Cowboy Hat and Glasses Light Up Cowgirl Costume Accessory Set for Festivals & Concerts - Cowgirl Costume Accessories for Women and Men
- Price
- $19.10
- Rating
- 4.3/5
- Reviews
- 280
- Age
- 3y ago

Wotfim Western Cowboy Hat for Women Men with Band Wide Brim Suede Cowboy Cowgirl Hat Western Style Hat-01-Bottle Green
- Price
- $25.17
- Rating
- 4.6/5
- Reviews
- 45
- Age
- 1y ago

Lucky Brand Womens Straw Cowboy Hat | Rope Design | Western | Style | Fashion | Sun Protection | Breathable Woven Straw - Olive
- Price
- $33.40
- Rating
- 4.0/5
- Reviews
- 84
- Age
- 1y ago
Trending
estimated 90-day click momentum
AQOKKA Western Cowboy Hat for Women Men Wide Brim Retro Felt Fedora Cowgirl Hats Classic Unisex Rolled up Caps Outdoor
- Price
- $17.68
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 3mo ago

SAJUZEN Cowboy Hats for Women and Men with Wide Brim Felt Suede Western Hats for Cowgirls and CowboysAvailable in Black White Brown
- Price
- $49.45
- Rating
- 4.2/5
- Reviews
- 65
- Age
- 3mo ago

DRESHOW Women Men Classic Felt Wide Brim Western Cowboy & Cowgirl Cap Belt Buckle Retro Panama Hat Unisex Rolled up Caps
- Price
- $18.56
- Rating
- 4.5/5
- Reviews
- 644
- Age
- 3mo ago

JaGely 15 Pcs Straw Cowboy Hats Wide Brim Summer Hat Women Men Country Accessories for Western Themed Party Concerts Birthday (Green)
- Price
- $44.91
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 6mo ago

FURTALK Sun Hats for Women Ponytail UV Protection Beach Summer Hat Wide Brim Packable Cowboy Hat Army Green
- Price
- $15.94
- Rating
- 4.5/5
- Reviews
- 1,254
- Age
- 2y ago
Newest
by launch date
DRESHOW Women Men Classic Felt Wide Brim Western Cowboy & Cowgirl Cap Belt Buckle Retro Panama Hat Unisex Rolled up Caps
- Price
- $18.56
- Rating
- 4.5/5
- Reviews
- 644
- Age
- 3mo ago

AQOKKA Western Cowboy Hat for Women Men Wide Brim Retro Felt Fedora Cowgirl Hats Classic Unisex Rolled up Caps Outdoor
- Price
- $17.68
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 3mo ago

SAJUZEN Cowboy Hats for Women and Men with Wide Brim Felt Suede Western Hats for Cowgirls and CowboysAvailable in Black White Brown
- Price
- $49.45
- Rating
- 4.2/5
- Reviews
- 65
- Age
- 3mo ago

JaGely 15 Pcs Straw Cowboy Hats Wide Brim Summer Hat Women Men Country Accessories for Western Themed Party Concerts Birthday (Green)
- Price
- $44.91
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 6mo ago

Unisex Western Cowboy Fedora Hat Wide Brim Bull Head Beaded Belt Classic Jazz Cowgirl Hats for Outdoor Rodeo Events (Army Green ONE Size)
- Price
- $8.87
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 falling
Sellers
31
Est. top-5 brand share
63%
Top 20: 94%
Est. top-5 click share
48%
Top 20: 82%
Open market
33%
- Funcredible27%
- LIDHAY22%
- Wotfim7%
- Lucky Brand4%
- Coco West3%
- Eofnengsohio3%
Demand
Green Cowboy Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 6.3×
Search terms
Top Green Cowboy Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- green cowboy hat44K/yr
- green cowgirl hat13K/yr
- green cowboy hat for women7K/yr
- st patricks day cowboy hat5K/yr
Reviews and returns
What reviews say buyers love and hate about Green Cowboy Hat
We read the reviews and the return reasons for every product selling here.
“It was also too small despite me checking sizing”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Green Cowboy Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









