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Green Backpack

Maybe

The top 5 products take only 14% of clicks. But buyers convert on only 0.4% of searches, so Green Backpack is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$137K/yr962K searches / yr
90-day growth
+12.3%search demand this quarter
Competition
14%top-5 click share · 116 brands · 207 sellers

Flapen Score

Green Backpack against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Green Backpack is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Green Backpack market on Amazon at a glance

Shoppers on Amazon United States searched for Green Backpack 962K times last year and spent an estimated $137K. The top 5 brands take 29% of clicks. Demand peaks in Jul–Aug. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 962K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months
962K
Growth, 90 days vs prior 90
+12.3%
Conversion, latest week
0.4%
Market size, estimated
$137Ka year
Peak month
August4.5× the quietest month
Top search term
green backpack237K searches a year

02 · Price

A sale here is worth $37.53.

Listings sell for $37.53 on average, from $6.87 to $123.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $37.53 that is $0 to $4K a year per listing.

Average price
$37.53inside the $15 to $100 sweet spot
Price range
$6.87–$123.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #441 within Backpacks. It carries 4,735 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
99%
Out of stock, average day
4.8%
Average rank
#441in Backpacks
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
4,735per listing
Listings tracked
191

04 · Newcomers

13 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
30
Successful launches
13Amazon's first-year sales bar
Average brand age
40 months

Products

Top Green Backpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 14% of clicks. An open shelf where new products get seen.

Brands

116 rising

Sellers

207

Top-5 brand share

29%

Top 20: 57%

Top-5 click share

14%

Top 20: 34%

Open market

68%

  • Brand 17%
  • Brand 27%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Green Backpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 4.5×

Search terms

Top Green Backpack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • green backpack237K/yr
  • brown backpack148K/yr
  • vintage backpack103K/yr
  • boho backpack73K/yr
  • waxed canvas backpack66K/yr
  • canvas backpack for women49K/yr
  • small canvas backpack27K/yr
  • backpack green31K/yr
  • cotton backpack21K/yr
  • retro backpack25K/yr

Reviews and returns

What reviews say buyers love and hate about Green Backpack

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Size-Overall”
4.6%of orders come back
“Kind of small”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Green Backpack questions

Answered from the same tracked data.