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Graphic Sweatshirts

Fail

Demand is soft, at -65.3% this quarter, so Graphic Sweatshirts is a Fail.

Filters No Dominant Brand High Returns
Flapen Score
43
43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$4K/yr988K searches / yr
90-day growth
-65.3%search demand this quarter
Competition
6%top-5 click share · 169 brands · 188 sellers

Flapen Score

Graphic Sweatshirts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Graphic Sweatshirts is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Graphic Sweatshirts market on Amazon at a glance

Shoppers on Amazon United States searched for Graphic Sweatshirts 988K times last year and spent an estimated $4K. The top 5 brands take 21% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 988K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -65.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months
988K
Growth, 90 days vs prior 90
-65.3%
Conversion, latest week
0.0%
Market size, estimated
$4Ka year
Peak month
November7.2× the quietest month
Top search term
long sleeve graphic tees for women173K searches a year

02 · Price

A sale here is worth $22.72.

Listings sell for $22.72 on average, from $6.55 to $53.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $22.72 that is $0 to $2K a year per listing.

Average price
$22.72inside the $15 to $100 sweet spot
Price range
$6.55–$53.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
10.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #7,076 within Fashion Hoodies & Sweatshirts. It carries 2,692 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
97%
Out of stock, average day
12.2%
Average rank
#7,076in Fashion Hoodies & Sweatshirts
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
2,692per listing
Listings tracked
426

04 · Newcomers

4 of last year's 134 launches cleared the first-year sales bar.

134 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
134
Successful launches
4Amazon's first-year sales bar
Average brand age
31 months

Products

Top Graphic Sweatshirts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take only 6% of clicks. An open shelf where new products get seen.

Brands

169 rising

Sellers

188

Top-5 brand share

21%

Top 20: 48%

Top-5 click share

6%

Top 20: 18%

Open market

82%

  • Brand 15%
  • Brand 23%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

Graphic Sweatshirts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Black Friday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.2×

Search terms

Top Graphic Sweatshirts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • long sleeve graphic tees for women173K/yr
  • vintage sweatshirt92K/yr
  • graphic sweater92K/yr
  • graphic long sleeve shirts for women83K/yr
  • funny sweatshirts for women94K/yr
  • graphic crewneck41K/yr
  • graphic sweaters for women84K/yr
  • graphic crewneck sweatshirt36K/yr
  • graphic sweaters34K/yr
  • sweatshirt graphic25K/yr

Reviews and returns

What reviews say buyers love and hate about Graphic Sweatshirts

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
10.3%of orders come back
“Size down”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

Keep looking

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FAQ

Common Graphic Sweatshirts questions

Answered from the same tracked data.