Grandma Necklace with Birthstones

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +45.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

178K

Growth, 90 days vs prior 90

+45.5%

Conversion, latest week

0.6%

Market size, estimated

$40Ka year

Peak month

December5.5× the quietest month

Top search term

necklace with kids names20K searches a year

Listings sell for $35.20 on average, from $9.45 to $149.57. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $35.20 that is $0 to $4K a year per listing.

Average price

$35.20inside the $15 to $100 sweet spot

Price range

$9.45–$149.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.4%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #4,149 within Pendant Necklaces. It carries 814 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

72%

Out of stock, average day

1.7%

Average rank

#4,149in Pendant Necklaces

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

814per listing

Listings tracked

46

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months