Goofy Hat

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months

169K

Growth, 90 days vs prior 90

+1.5%

Conversion, latest week

1.7%

Market size, estimated

$48Ka year

Peak month

October3.5× the quietest month

Top search term

goofy hat102K searches a year

Listings sell for $17.34 on average, from $6.98 to $33.82. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $17.34 that is $0 to $2K a year per listing.

Average price

$17.34inside the $15 to $100 sweet spot

Price range

$6.98–$33.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.6%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #12,425 within Baseball Caps. It carries 1,941 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

93%

Out of stock, average day

13.1%

Average rank

#12,425in Baseball Caps

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

1,941per listing

Listings tracked

45

24 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

24

Successful launches

6Amazon's first-year sales bar

Average brand age

42 months