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Golf Beanie

Fail

Demand is soft, at -69.8% this quarter, so Golf Beanie is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$210K/yr651K searches / yr
90-day growth
-69.8%search demand this quarter
Competition
35%top-5 click share · 12 brands · 165 sellers

Flapen Score

Golf Beanie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Golf Beanie is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Golf Beanie market on Amazon at a glance

Shoppers on Amazon United States searched for Golf Beanie 651K times last year and spent an estimated $210K. The top 5 brands take 92% of clicks. Demand peaks in Apr–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 651K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -69.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $210K a year.

Searches, last 12 months
651K
Growth, 90 days vs prior 90
-69.8%
Conversion, latest week
1.4%
Market size, estimated
$210Ka year
Peak month
December22.0× the quietest month
Top search term
nike beanie244K searches a year

02 · Price

A sale here is worth $22.39.

Listings sell for $22.39 on average, from $11.25 to $36.40. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $22.39 that is $6K to $11K a year per listing.

Average price
$22.39inside the $15 to $100 sweet spot
Price range
$11.25–$36.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #638 within Skullies & Beanies. It carries 8,029 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
96%
Out of stock, average day
7.0%
Average rank
#638in Skullies & Beanies
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
8,029per listing
Listings tracked
45

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
48 months

Products

Top Golf Beanie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

12 rising

Sellers

165

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

35%

Top 20: 71%

Open market

6%

  • Brand 163%
  • Brand 215%
  • Brand 36%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (6 brands, 6%)

Demand

Golf Beanie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Oct, Nov, Dec · busiest ÷ quietest = 22.0×

Search terms

Top Golf Beanie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nike beanie244K/yr
  • adidas beanie69K/yr
  • nike beanie for men88K/yr
  • golf beanie46K/yr
  • adidas beanie men28K/yr
  • beanie nike16K/yr
  • jordan beanie19K/yr
  • golf winter hat13K/yr
  • golf beanies for men21K/yr
  • winter beanie nike6K/yr

Reviews and returns

What reviews say buyers love and hate about Golf Beanie

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Way too big”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Golf Beanie questions

Answered from the same tracked data.