Gold Jacket

Shoppers searched for this 383K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -44.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

383K

Growth, 90 days vs prior 90

-44.3%

Conversion, latest week

0.2%

Market size, estimated

$30Ka year

Peak month

October6.2× the quietest month

Top search term

gold jacket for women44K searches a year

Listings sell for $34.04 on average, from $10.09 to $54.79. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $34.04 that is $0 to $3K a year per listing.

Average price

$34.04inside the $15 to $100 sweet spot

Price range

$10.09–$54.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

19.0%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #3,222 within Coats, Jackets & Vests. It carries 777 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

98%

Out of stock, average day

8.8%

Average rank

#3,222in Coats, Jackets & Vests

Average rating

4.06 starsAmazon United States average 4.42 stars

Average reviews

777per listing

Listings tracked

91

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months