Gold Heart Necklace

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -35.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $586K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-35.5%

Conversion, latest week

1.8%

Market size, estimated

$586Ka year

Peak month

December3.1× the quietest month

Top search term

gold heart necklace209K searches a year

Listings sell for $32.09 on average, from $5.55 to $245.02. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $32.09 that is $3K to $8K a year per listing.

Average price

$32.09inside the $15 to $100 sweet spot

Price range

$5.55–$245.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

4.2%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #1,095 within Pendant Necklaces. It carries 946 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

98%

Out of stock, average day

1.0%

Average rank

#1,095in Pendant Necklaces

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

946per listing

Listings tracked

54

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

6Amazon's first-year sales bar

Average brand age

33 months