Gold Hat

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

+6.4%

Conversion, latest week

1.5%

Market size, estimated

$26Ka year

Peak month

October2.2× the quietest month

Top search term

gold hat44K searches a year

Listings sell for $16.11 on average, from $7.13 to $45.24. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $16.11 that is $0 to $2K a year per listing.

Average price

$16.11inside the $15 to $100 sweet spot

Price range

$7.13–$45.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.4%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #3,168 within Baseball Caps. It carries 1,667 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

97%

Out of stock, average day

2.3%

Average rank

#3,168in Baseball Caps

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,667per listing

Listings tracked

39

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months