Gold Formal Earrings

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months

267K

Growth, 90 days vs prior 90

+8.3%

Conversion, latest week

2.6%

Market size, estimated

$123Ka year

Peak month

September1.9× the quietest month

Top search term

oversized statement earrings37K searches a year

Listings sell for $17.80 on average, from $6.46 to $155.03. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $17.80 that is $2K to $4K a year per listing.

Average price

$17.80inside the $15 to $100 sweet spot

Price range

$6.46–$155.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

4.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #549 within Earrings. It carries 1,090 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#549in Earrings

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,090per listing

Listings tracked

19

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

35 months