Gold Drop Necklace

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months

180K

Growth, 90 days vs prior 90

+19.1%

Conversion, latest week

3.3%

Market size, estimated

$75Ka year

Peak month

April1.6× the quietest month

Top search term

gold drop necklace38K searches a year

Listings sell for $12.48 on average, from $8.56 to $53.45. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.48 that is $1K to $3K a year per listing.

Average price

$12.48under the $15 to $100 sweet spot

Price range

$8.56–$53.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

4.3%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #476 within Y-Necklaces. It carries 398 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#476in Y-Necklaces

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

398per listing

Listings tracked

52

15 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

5Amazon's first-year sales bar

Average brand age

31 months