Gold Chain for Boys

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

202K

Growth, 90 days vs prior 90

+13.3%

Conversion, latest week

0.7%

Market size, estimated

$38Ka year

Peak month

December2.3× the quietest month

Top search term

figaro chain for men63K searches a year

Listings sell for $29.15 on average, from $8.55 to $113.51. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $29.15 that is $0 to $3K a year per listing.

Average price

$29.15inside the $15 to $100 sweet spot

Price range

$8.55–$113.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.7%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #505 within Jewelry. It carries 3,494 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#505in Jewelry

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

3,494per listing

Listings tracked

44

12 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

5Amazon's first-year sales bar

Average brand age

43 months