Gold Cape

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

63K

Growth, 90 days vs prior 90

-3.5%

Conversion, latest week

1.9%

Market size, estimated

$22Ka year

Peak month

October6.7× the quietest month

Top search term

gold cape42K searches a year

Listings sell for $18.77 on average, from $7.57 to $41.57. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.77 that is $0 to $2K a year per listing.

Average price

$18.77inside the $15 to $100 sweet spot

Price range

$7.57–$41.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

15.3%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #9,570 within Robes, Capes & Jackets. It carries 1,018 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

98%

Out of stock, average day

4.7%

Average rank

#9,570in Robes, Capes & Jackets

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

1,018per listing

Listings tracked

50

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months