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Gold Bra

Fail

An estimated 15.0% of orders come back, so Gold Bra is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$39K/yr296K searches / yr
90-day growth
+13.0%search demand this quarter
Competition
40%top-5 click share · 27 brands · 31 sellers

Flapen Score

Gold Bra against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gold Bra is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Bra market on Amazon at a glance

Shoppers on Amazon United States searched for Gold Bra 296K times last year and spent an estimated $39K. The top 5 brands take 68% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 296K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
296K
Growth, 90 days vs prior 90
+13.0%
Conversion, latest week
0.7%
Market size, estimated
$39Ka year
Peak month
October13.4× the quietest month
Top search term
gold bra161K searches a year

02 · Price

A sale here is worth $18.14.

Listings sell for $18.14 on average, from $7.35 to $44.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $18.14 that is $0 to $2K a year per listing.

Average price
$18.14inside the $15 to $100 sweet spot
Price range
$7.35–$44.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
15.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #9,234 within Swimsuits & Cover Ups. It carries 823 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
98%
Out of stock, average day
8.4%
Average rank
#9,234in Swimsuits & Cover Ups
Average rating
4.08 starsAmazon United States average 4.42 stars
Average reviews
823per listing
Listings tracked
47

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Gold Bra products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

31

Top-5 brand share

68%

Top 20: 95%

Top-5 click share

40%

Top 20: 77%

Open market

29%

  • Brand 131%
  • Brand 220%
  • Brand 38%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Gold Bra search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 13.4×

Search terms

Top Gold Bra search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold bra161K/yr
  • gold bralette25K/yr
  • gold bra top28K/yr
  • gold push up bra8K/yr
  • gold sequin bra22K/yr
  • gold bralette top6K/yr
  • gold bralette for women5K/yr
  • gold rhinestone bra9K/yr
  • golden bra6K/yr
  • gold bedazzled bra8K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Bra

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
15.0%of orders come back
“Too small”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gold Bra questions

Answered from the same tracked data.