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Gobi Heated Vest

Fail

Shoppers spend an estimated $0 a year here, so Gobi Heated Vest is a Fail.

Flapen Score
22
22 / 100
Ranks 16,686 of 16,930 Clothing, Shoes & Jewelry niches · −23 vs the category median of 45
Market size
$0/yr15K searches / yr
90-day growth
-90.3%search demand this quarter
Competition
58%top-5 click share · 4 brands · 6 sellers

Flapen Score

Gobi Heated Vest against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Gobi Heated Vest is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gobi Heated Vest market on Amazon at a glance

Shoppers on Amazon United States searched for Gobi Heated Vest 15K times last year and spent an estimated $0. All 4 brands take every click. Flapen scores it 22 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -90.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-90.3%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
gobi heated vest13K searches a year

02 · Price

A sale here is worth $129.72.

Listings sell for $129.72 on average, from $73.79 to $194.16. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $129.72 that is $0 to $13K a year per listing.

Average price
$129.72above the $15 to $100 sweet spot
Price range
$73.79–$194.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$13K
Returns
13.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #733 within Vests. It carries 739 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
92%
Out of stock, average day
6.3%
Average rank
#733in Vests
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
739per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Gobi Heated Vest products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

4

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

0%

  • Brand 153%
  • Brand 222%
  • Brand 320%
  • Brand 45%
  • Open — no brand owns it (0%)

Demand

Gobi Heated Vest search demand

Weekly searches over the year. Pick a range.

700500Spike '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26

Reviews and returns

What reviews say buyers love and hate about Gobi Heated Vest

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Warmth”
15%of negative reviews mention “Size-Overall”
13.3%of orders come back
“I ordered a size large like I wear and everything and this was at least two sizes too big”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Gobi Heated Vest questions

Answered from the same tracked data.